The $700 million question: How cyber risk became a market cap problem
Cyber risk used to be the kind of problem you could delegate. Something for the CISO, the IT team, and maybe an external auditor to worry about once a year. That comfort zone is gone. In the last decade, a new reality has set in: a single cyber incident can erase hundreds of millions of dollars in market value in a matter of days, derail strategic plans, and permanently rewrite how investors see a company.