Security | Threat Detection | Cyberattacks | DevSecOps | Compliance

Personal information also referred to as personally identifiable information (PII) and Protected Personal Information (PPI), has a good and bad side for companies. All businesses record the personal information of their clients (names, debit/credit cards, address, etc.) to identify them and execute certain business operations. These business operations may range from meeting payrolls, to filling orders, and advertising. This makes the user and business operations run much faster and smoother.

Sensitive data is information that must be protected against unauthorized disclosure. It can be in physical or electronic form and includes PII (Personally identifiable information), PHI (Protected health information), and more. There are three main types of sensitive data that hackers and malicious insiders tend to exploit: personal, business, and classified information.