The Bid Picture Featuring Memcyco's Gideon Hazam

Jan 9, 2026

This episode unpacks the accelerating threat of phishing, account takeover (ATO), and digital impersonation in the age of AI. Gideon Hazam, Co-Founder at Memcyco, explains why brand impersonation is still treated as “lower urgency” by many organizations, how that blind spot enables real-world fraud, and what preemptive, real-time defense looks like when attackers operate at machine speed.