Pixels/Trackers Can Collect & Transfer Data Without Consent
Analysis on 3,000 websites and over 100,000 associated webpages (using the client-side security scanning feature of Feroot Inspector) revealed that pixels/trackers are collecting and/or transferring data prior to the explicit consent (e.g., cookie acceptance) of a website user. (While some do not require actual consent for one reason or another, the consent is not explicitly made.) Table 1 shows the degree to which some pixels/trackers were present on the analyzed websites.